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  • How a Corporate Strategy Team Can Use AI to Increase Their Efficiency

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    Strategy planning departments are frequently tasked to maintain a high degree of granularity to their analysis in less time and with less tolerance for error. And while the pressure is real, strategic analysis is increasingly supported by artificial intelligence. AnswerTeam is focusing this article on smart, practical ways strategy teams can use AI to cut…

  • Harnessing Social Media for Consulting Growth and Enhancing Strategic Engagement

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    Social media is a strategic asset for consulting firms aiming to grow their presence, engage clients, and attract new opportunities. Platforms like LinkedIn and X have evolved into high-impact arenas where credibility, reach, and relationships converge. This article explores how consultants can leverage these platforms—and broader social media tactics—to build authority, generate leads, and scale…

  • Business Resilience and Agility: Thriving Amid Disruption

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    Businesses encounter a range of disruptions, but resilience and adaptability have become essential for business survival and expansion in dynamic and competitive environments. These characteristics are crucial for overcoming obstacles as well as for seizing new opportunities. The ability of a business to bounce back from setbacks is known as business resilience, whereas agility refers…

  • Business Resilience and Agility: Thriving Amid Disruption

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    AnswerTeam
    in

    Businesses encounter a range of disruptions, but resilience and adaptability have become essential for business survival and expansion in dynamic and competitive environments. These characteristics are crucial for overcoming obstacles as well as for seizing new opportunities. The ability of a business to bounce back from setbacks is known as business resilience, whereas agility refers…

  • The Human Touch in Consulting and Business Analysis – Humans vs AI

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    At AnswerTeam, we are often asked the question, “do you use ChatGPT to answer your questions?”. Our policy on the use of generative AI can be found here. The answer is “yes”.  We use generative AI, we use Google, we use academic search engines, we use storyboarding techniques, we use strategic frameworks, we use human…

  • Unlocking Corporate Communications Success: The 5T Model

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    AnswerTeam has undertaken a study of effective marketing communications by major companies worldwide which have achieved notoriety with respect to their unique styles of messaging.  As we have noted, achieving success in social media marketing requires a creative and, at the same time, strategic approach.  We have identified five key elements: timing, topic, track record,…

  • Sustainability as a Competitive Edge

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    Introduction Sustainability is no longer just an ethical choice, it’s a competitive opportunity for businesses. What was once considered a corporate responsibility has now become a powerful driver of profitability, innovation, and customer loyalty. Companies that integrate sustainability into their core strategies are not only making the world a better place but also gaining a…

  • Micro-Influencers: The Underrated Powerhouses of Digital Marketing

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    Introduction Recent trends in digital marketing highlight a move from celebrity endorsements and large-scale influencer campaigns to niche and more highly-engaged promotions through micro-influencers. These individuals, with smaller but dedicated followings, are gaining traction as powerful marketing tools. This article will explore why micro-influencers are often underrated, how businesses can benefit from working with them,…

  • Reinvention Investment as an Outcome of Anticipated Disruption

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    Reinvention investment is the active management of anticipated shifts in the competitive landscape, technological advancements, or societal changes. The concept of reinvention investment underscores the importance of taking proactive steps toward addressing market-based and external risks head on, and refers to the strategic allocation of resources toward innovation, transformation, or business reconfiguration over reactive responses…

  • The Relentless Pursuit of Productivity:  A Comprehensive Strategy for Achieving Long Run Productivity Growth Among Knowledge Workers

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    In the abstract, every business owner and executive knows that increasing workforce productivity is critical for long run business success.  It is the foundation to achieving a competitive advantage in crowded markets, and essential to enabling and maintaining profitability. Productivity, however, is more than just output over time.  Achieving productivity growth over the long run…